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Magnum – In-store branding

COMMITMENTS OVERVIEW

Objectives:
BTL
National coverage, local market addressability with creative promo and solutions, gaining and maintaining brand lovers;

DIGITAL
Social Media coverage and administration

Agency support and tactics:
– Creative concepts and support for B2C communication
– In-store branding, outdoor, drop mail, street flyers. POSM production.
– Creative digital interaction and online – offline blended activations

WHERE TO NEXT?